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Measuring Morale

Bob Whipple, MBA, CPLP

Can you measure morale accurately by simply walking into a room and observing people? I think you can. In my courses, I often ask participants to tell me the best way to measure morale. Most of them come up with the idea of an employee survey or some other form of lagging indicator, like turnover rate. While both of these techniques are useful, I think there is a far faster and more accurate way to measure the morale of people in an organization, and you can do it while there is still time to take corrective actions. All you have to do is observe the individuals, and they will give ample clues as to their morale.

Here are seven ways to measure morale by watching what people do.

Posture

If people are standing with one hip raised, that is a sign of a poor attitude. It is a hostile gesture where the individual has a chip on his shoulder and he is daring you to knock it off. If people are sitting in a slouched-over configuration, that may be simple fatigue or it may be they feel beaten down and fearful when managers are around. If you walk into a room and people are sitting around a table leaning back with their arms folded, you can immediately sense these folks are dug in, grumpy, and not happy. The most sensitive areas for posture are in the shoulders and the position of the spine. I once walked into a restaurant to meet up with a colleague for a chat. She was sitting in a booth with her back to me and did not see me approach. All I could see of her was the back of her head and the upper 6 inches of her shoulders. I accurately determined before seeing her face or hearing her voice that she was in crisis mode due to a family tragedy.

Gestures

When people are together, watch the gestures. If they are doing a lot of finger pointing as they speak, there is a hostile environment. If their hands are most often open with palms up, that means they are open to ideas and suggestions.  Watch to see if the gestures remain the same as managers come in the room. For example, if people are having an animated conversation about some outside event but clam up both verbally and with gesturing when the manager walks in, it is a sign of either fear or apathy. Certainly hostile or vulgar gestures are obvious indications of poor morale. The best display of good attitudes is if the gesturing remains the same when a manager approaches. People are comfortable and not threatened by this leader.

Facial Expression

There are thousands of facial expressions that have meaning, and many of these are specific to the culture in which they are used. The eyes and mouth hold the most information about attitude. For example, when a manager is giving information, if people roll their eyes, the meaning is that they believe the manager is basically clueless and is wasting their time. If they are tight lipped, it is normally a sign of fear and low trust. The most positive expression for morale is a slight smile with bright open eyes and highly arched eyebrows. This expression indicates interest and openness.

Tone of voice

When people speak, their tone will give away how engaged they are in the conversation at hand. Apathy is easy to spot with a kind of roll-off of words in a low pitch that says "I don't care." If the voice is stressed and shrill, that usually connotes fear of some type. Anger is easy to detect as the voice becomes choppy and the pitch and volume go up dramatically. The sneer also can be detected as people take on a mocking tone when they mimic other people. Medium voice modulation with good diction usually means good engagement and attention.

Jokes

When people make jokes at the expense of the other people, it is often thought of as just kidding around. The fact is, there is always some kind of truth underlying every dig. So if people are mocking a manager for always showing up late to the meeting, it may cause a chuckle, but it actually reveals that people believe the manager has no real respect for them. Some groups are world class at making jokes at the expense of team members. I maintain this is a sign of poor rapport that will show up as lack of good teamwork. This poor behavior can be easily stopped by just coming up with a rule that we will no longer make jokes at the expense of others.

At one company where I was teaching, the rule about not making jokes at the expense of others was the third behavioral rule on their list (I always have groups create such a list). It was easy to extinguish the bad habit because we just allowed people to hold up three fingers whenever anybody violated the rule. The poor behavior, that had been going on for decades in that organization, was fully extinguished in less than one hour.

Word choice

When people are honestly engaged in positive conversation and are making constructive observations or ideas, it shows high morale. If they undermine the ideas of others or management, it shows a lack of respect that has its roots in low morale. If the leader asks for a volunteer and you can hear a pin drop, that is a different reaction than if three hands go up immediately. People with high morale spontaneously volunteer to help out the organization. They respect their leader and truly want him or her to succeed because they know if the leader is successful then good things will happen for them.

Reinforcement

In a culture of high morale, people have a tendency to praise each other and seek ways to help out other people.  When morale is low, everybody is in it for themselves and will discredit the ideas or desires of other people to preserve their own status. Leaders who know how to build a culture where individuals spontaneously praise each other for good deeds can foster higher morale by that emphasis alone.

These are just seven ways you can identify the morale of a group simply by observing what people are doing and saying.  You can go to the trouble of a time consuming and suspect survey, but you do not need to in order to measure morale.  Measuring turnover or absenteeism will be an accurate long term reflection of morale, but by the time you get that data, the damage is already done. You have often lost the best people. By observing people every day and making small corrective actions along the way, you can prevent low morale and build an environment of higher trust. In that kind of culture, productivity will go up dramatically.

Measuring Morale (.pdf 82K)

Bob Whipple, MBA, CPLP, is a consultant, trainer, speaker, and author in the areas of leadership and trust.  He is author of: Trust in Transition: Navigating Organizational ChangeThe Trust Factor: Advanced Leadership for Professionals,  Understanding E-Body Language: Building Trust Online, and Leading with Trust is Like Sailing Downwind.  Bob had many years of experience as a senior executive with a Fortune 500 Company and with non-profit organizations. Bob Whipple is currently CEO of Leadergrow, Inc., an organization dedicated to growing leaders.  For more information or to bring Bob in to speak at your next event, contact him by email, phone 585-392-7763, fill in the contact form on the Leadergrow Website, or BLOG.